Chapter 3
Celebrating Presenters
This chapter deals describes the strengths and weaknesses of the
types of presenters that it also identifies.
This chapter starts humorously by reminding us of dull presentations
where the so-called presenter is just reciting instructions to an audience
that is completely disengaged. This type of presenter is identified here as
the lecturer. But Dr. Burmark reminds us that lecturers don't always are
boring citing Rev. Billy Graham as an example of an engaging lecturer.
The second type of presenter is the entertainer. Which, according to the
author, their performances result in a sort of escapism in which thought
activity becomes suspended. In general the entertainer does not get an
opportunity to get to know his audience as individuals. The third type of
presenter is the motivational speaker which mostly inspires and could
have, some sort of short or long term influence on his audiences. The author
then proposes that the fourth type of presenter, the educator, should ideally
possess all the strengths of the 3 above mentioned presenters. An educator
must present content in a way that allows his audience to be able to then
take it into new situations and people. Dr. Burmark then celebrates Steve
Jobs's great qualities as a presenter and urges us to attempt to be like him
by proving "10 tips from Steve Jobs" pointing out that #1 (have fun) and #10
(present what you love) are the most important. She ends the chapter by
recognizing that the audience's interests affect the presenter's success,
suggesting ideas to try to incorporate the audiences interests and learning
styles.
I have no disagreements with this chapter. I find the 10 tips from Steve
Jobs, particularly helpful, being the mac fanboy that I admittedly am. I also
highly value the suggestions to try to make our presentations fit the learning
styles and interests of our audiences.
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